International Marketing

International Marketing, 15 edition (Repost)  eBooks & eLearning

Posted by roxul at July 18, 2016
International Marketing, 15 edition (Repost)

Philip Cateora, "International Marketing, 15 edition"
English | 2010 | ISBN: 007352994X | 742 pages | PDF | 29 MB

International Marketing Management: Text and Cases (Repost)  eBooks & eLearning

Posted by step778 at May 23, 2016
International Marketing Management: Text and Cases (Repost)

U C Mathur, "International Marketing Management: Text and Cases"
2008 | pages: 584 | ISBN: 0761936408 | PDF | 3,8 mb
International Marketing and the Country of Origin Effect: The Global Impact of 'Made in Italy' (repost)

International Marketing and the Country of Origin Effect: The Global Impact of 'Made in Italy' by Giuseppe Bertoli, Resciniti Resciniti
English | 2013 | ISBN: 1781955603 | 224 Pages | PDF | 3,5 MB

The SAGE Handbook of International Marketing  

Posted by AlenMiler at July 8, 2015
The SAGE Handbook of International Marketing

The SAGE Handbook of International Marketing by Masaaki Kotabe
English | 5 Jan. 2009 | ISBN: 1412934281 | 568 Pages | AZW4/PDF (True) | 12.2 MB/7.74 MB

Over the past two decades; the nature of international marketing has faced huge change. Increasingly challenged with the unprecedented emergence of globally integrated, yet geographically scattered activities multinational marketing has had to respond accordingly.
International Marketing & Export Management, 7th Edition

International Marketing & Export Management, 7th Edition by Gerald Albaum and Edwin Duerr
English | 2011 | ISBN: 0273743880 | 1024 pages | PDF | 25 MB

Lynda - International Marketing Fundamentals  

Posted by U.N.Owen at Feb. 18, 2015
Lynda - International Marketing Fundamentals

Lynda - International Marketing Fundamentals
874MB | Duration: 1h 59m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Appropriate for all | Language: English

Learn how to evaluate international markets and determine the best approaches for marketing your products and services overseas. Author Doug Ladd, an international marketing expert experienced in both emerging and established countries, first charts the rise of the global consumer and the marketer's roles in international expansions.

International Marketing: Emerging Markets (repost)  

Posted by Veslefrikk at Oct. 23, 2014
International Marketing: Emerging Markets (repost)

Shaoming Zou, "International Marketing: Emerging Markets"
Em erald G roup Publis hing | 2011 | ISBN: 0857244477 | 300 pages | PDF | 2 MB
International Marketing: Strategy and Theory, 4th edition (repost)

International Marketing: Strategy and Theory, 4th edition by John Shaw, Sak Onkvisit
English | 2004 | ISBN: 0415311330, 0415311322 | 624 pages | PDF | 14,9 MB

Marketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a particular country. However, this doesn't mean that consumers in different parts of the world should be satisified in the same way.

International Marketing Research (repost)  

Posted by Veslefrikk at May 15, 2014
International Marketing Research (repost)

International Marketing Research
Wiley | 2005-05-20 | ISBN: 0470010959 | 524 pages | PDF | 2,37 MB

International Marketing (10th Edition)  eBooks & eLearning

Posted by Grev27 at Jan. 31, 2014
International Marketing (10th Edition)

Michael R. Czinkota, Ilkka A. Ronkainen, "International Marketing (10th Edition)"
English | ISBN: 113362751X | 2012 | PDF | 720 pages | 31,5 MB