Healthcare Marketing

Marketing Health Services by Richard K. Thomas [Repost]  

Posted by tanas.olesya at Oct. 7, 2014
Marketing Health Services by Richard K. Thomas [Repost]

Marketing Health Services by Richard K. Thomas
Health Administration Pr; 1 edition | January 2004 | English | ISBN: 1567932347 | 486 pages | PDF | 3 MB

Although it took the concept of marketing decades to take hold in the healthcare industry, it has become an integral part of a healthcare organization's success in recent years. Public relations, advertising, and marketing departments have staff, budgets, and the responsibility of contributing to the bottom line, just like any other department. Marketing Healthcare Services is the first, comprehensive textbook on healthcare marketing to publish in years. This practical text covers everything from understanding healthcare markets to marketing techniques to supporting the marketing effort.

Marketing Health Services, Second Edition (repost)  

Posted by interes at Feb. 28, 2013
Marketing Health Services, Second Edition (repost)

Richard K. Thomas, "Marketing Health Services, Second Edition"
2009 | ISBN: 156793336X | 495 pages | PDF | 2,2 MB

Healthcare marketing has not only come of age; it has also risen to a new level of prominence. Increased competition has driven healthcare prers to better understand the market in which they operate, their customers, and their customers motivations. Marketing is now a recognized and established function in many healthcare organizations. This book introduces healthcare leaders to the concepts they need to understand to plan and launch an effective marketing initiative.

Richard K. Thomas, "Marketing Health Services"  

Posted by lenami at Dec. 24, 2011
Richard K. Thomas, "Marketing Health Services"

Richard K. Thomas, "Marketing Health Services"
Publisher: Health Administration | ISBN: 1567932347 | edition 2004 | PDF | 486 pages | 3,4 mb

Although it took the concept of marketing decades to take hold in the healthcare industry, it has become an integral part of a healthcare organization's success in recent years. Public relations, advertising, and marketing departments have staff, budgets, and the responsibility of contributing to the bottom line, just like any other department. Marketing Healthcare Services is the first, comprehensive textbook on healthcare marketing to publish in years. This practical text covers everything from understanding healthcare markets to marketing techniques to supporting the marketing effort.

Mentoring in Nursing and Healthcare: Supporting Career and Personal Development  eBooks & eLearning

Posted by Underaglassmoon at Dec. 3, 2016
Mentoring in Nursing and Healthcare: Supporting Career and Personal Development

Mentoring in Nursing and Healthcare: Supporting Career and Personal Development
Wiley-Blackwell | Nursing & Midwifery | January 2017 | ISBN-10: 3319470175 | 192 pages | pdf | 2.17 mb

By Helen M. Woolnough, Sandra L. Fielden
Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Resources (repost)

Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Resources by Aubrey Wilson
English | 15 Apr 2002 | ISBN: 0749437359 | 466 Pages | PDF | 2 MB

This title offers practical assistance to marketing and sales departments. Aubrey Wilson seeks to guide the reader out of long-term, formal strategies and jargon into a more straightforward analysis of how to get the most from the marketing audit.

All Things Google - for Business, Marketing and Life (2016)  eBooks & eLearning

Posted by naag at Dec. 1, 2016
All Things Google - for Business, Marketing and Life (2016)

All Things Google - for Business, Marketing and Life
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 5.5 Hours | Lec: 51 | 840MB
Genre: eLearning | Language: English

Learn about what you can get from one of the most innovatives and creative firms in the world. Useful and mostly free!

Dance Studio Marketing Ideas Build Your Own Dance Community  eBooks & eLearning

Posted by naag at Dec. 1, 2016
Dance Studio Marketing Ideas Build Your Own Dance Community

Dance Studio Marketing Ideas Build Your Own Dance Community
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | Lec: 21 | 323 MB
Genre: eLearning | Language: English

Dance Studio Marketing Ideas on how to get more people to your dance classes

Marketing Semiotics: Signs, Strategies, and Brand Value (Repost)  eBooks & eLearning

Posted by roxul at Nov. 30, 2016
Marketing Semiotics: Signs, Strategies, and Brand Value (Repost)

Marketing Semiotics: Signs, Strategies, and Brand Value by Laura R. Oswald
English | 2012 | ISBN: 0199566496, 019956650X | 304 pages | PDF | 2 MB
Content Marketing: So finden die besten Kunden zu Ihnen: Wie Sie Ihre Zielgruppe anziehen und stabile Geschäftsbeziehungen

Stephan Heinrich, "Content Marketing: So finden die besten Kunden zu Ihnen: Wie Sie Ihre Zielgruppe anziehen und stabile Geschäftsbeziehungen"
German | ISBN: 365813898X | 2016 | 247 pages | PDF | 3 MB

Mind Genomics: A Guide to Data-Driven Marketing Strategy  eBooks & eLearning

Posted by ksveta6 at Nov. 29, 2016
Mind Genomics: A Guide to Data-Driven Marketing Strategy

Mind Genomics: A Guide to Data-Driven Marketing Strategy (SpringerBriefs in Business) by Veljko Milutinovic, Jakob Salom
2016 | ISBN: 3319397311 | English | 115 pages | PDF | 13 MB