European Fair Trading Law: The Unfair Commercial Practices Directive (Markets and the Law) by Hans-W Micklitz
Ashgate Pub Co | November 18, 2006 | English | ISBN: 0754645894 | 295 pages | PDF | 1 MB
The Unfair Commercial Practices Directive is the most important directive in the field of trade practices to have emerged from the EC, but it builds upon European activity which has sought to regulate trade practices on both a sectoral and horizontal level. It is an umbrella provision, which uses general clauses to protect consumers. How effective this approach is and how it relates the existing acquis are fundamental issues for debate.